The Vision

Li compares the startup’s goals to the elevator, which revolutionized city life by making skyscrapers actually livable. Here’s how the company puts it: Now Eli wants to do for horizontal city life what the elevator did for vertical city life.

The Solution

Cars are still designed after industrial-age values: They’re for travelling long distances at 70 miles per hour. Cities, however, have opposite needs. The Eli Zero is designed to fit the compact spaces available in cities while efficiently travelling the short distances that a city offers. If you’re in a densely populated area, you’ll love it. They’ll fit into the smaller category of a two-tier transportation future: The specs: Zero’s total weight adds up to a svelte 770 lbs, with a capacity to hold 500 more. It’s a two-seater, and comparison vehicles include the Smart Fortwo and the Renault Twizy. While the Zero officially launches tomorrow, Eli offered Tech.Co a handful of first-look photos, featured here.

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