It sucks, plain and simple, but not because we’re being deprived of a Rogen-Franco blockbuster. Rather, the recent hack has brought forth the important question of whether or not companies at any level are prepared for cyber-attacks. Geoff Sanders is the CEO of LaunchKey and he’s made it his life’s mission to help humanity move beyond the need for passwords and develop better security measures. To that end LaunchKey was built specifically as an API and set of tools for decentralizing authentication and authorization to the mobile devices customers and users already own. It’s pretty simple: users pair mobile devices, apps send authentication requests, and users authenticate and authorize with fingerprints. In essence, Sanders and his team have built a passwordless, multi-factor, decentralized platform. And Sanders is of the firm belief that the world could benefit from changing this fundamental architecture we all use with online authentication. He even spoke to this effect when the iCloud hack happened this past summer. Further, he believes this Sony Pictures hack represents a turning point in the cyber security world. Sanders might be on to something here. If we can get around passwords, we might be able to help avert future hacks and cyber-attacks like this one. But whose responsibility is it to help elevate the world to this next level? What are your thoughts on the hack and the future of cyber security? Tell us below!