Indoor location services are revolutionizing dozens of industries, from retail to real estate to connected homes. Macy’s, McDonald’s and Major League Baseball are redefining their consumer experience with beacons. The San Diego convention center has embraced beacons, as has the Miami International airport. The footprint of beacon technology is growing fast and becoming too big to ignore. What are beacons? A beacon is a small device that transmits a signal to a smart phone letting it know its proximity to the beacon....

Will Someone is a social network platform that makes it easy to ask for help. They are part community, and part productivity tool. Think of it as a social productivity tool. You can leverage your network to work with other people to get more shit done. Obviously, it will probably work best if you’re a giver as well as a taker, and this tool helps you to be both. What makes Will Someone different?...

Online security continues to be an ever-evolving problem in the world. Security breaches, ransomware attacks, and phishing scams have become all too familiar to businesses today, and many of the tools used to mitigate the pandemic are unfortunately making it worse. Fortunately, Zoom is checking off at least one security box you won’t have to worry about, as the company has officially made end-to-end encryption the standard for all its users....

In their 2017 North American Technology Fast 500, Deloitte ranked the 500 fastest growing companies in the US based on revenue growth. Take a look at the top ten below and make sure to remember these names; they’re going places. Donuts Inc is the world’s largest registry of next generation domain names. With nearly 200 top-level domains, and millions of registrants, Donuts offers a wide variety of clear and meaningful names that represent your identity online in the best possible way....

Whether it be a personal safety wearable or an application that tracks how often you text and drive, these startups are aiming to make the world a safer and healthier place. And with June being National Safety Month, there is no better time to showcase these startups for a world that so direly needs to be safer and healthier. If you are wondering which startups made this list, feel free to check them out on their websites below....

This effort is all the more obvious when you consider the fact that they have just announced the 11 semi-finalists for the Global Learning XPRIZE contest. The goal of this XPRIZE is to develop open source and scalable software that will enable children in developing countries to teach themselves basic reading, writing and arithmetic within 15 months. If you’re interested in keeping up with the progress of this XPRIZE, follow along on their website, and make sure to check out the competing companies below: This company is focused on helping students acquire core literacy and numeracy skills through a structured curriculum, active learning pedagogy and user experience-focused design....

So now that you’re hiring the younger generation, how can you entice your employees to stay at your company for the long haul instead of leaving to work for themselves? Image Credit: Flickr, Creative Commons: M Yashna

As most workers know, sending documents ⁠— specifically those containing sensitive or financial data ⁠— internally can expose them a range of cyber risks. Fortunately, 1Password customers can now use the tool to send docs securely, even if the recipient doesn’t use the platform. But this isn’t the only change the password manager has made to improve its sharing capabilities. Read on to discover more about the new sharing feature and other tools the company has developed to keep companies safe online....

Staying safe online has become quite the arduous task for everyday users. From remembering passwords to protecting your online data, there are a lot of steps you can take to keep your information and money out of the hands of cybercriminals. Unfortunately, many users aren’t that lucky, with a new report showing that one fifth of US households have fallen victim to some form of account takeover fraud. Considering the average cost of account takeover fraud is around $12,000 for every victim, we’re talking about approximately $288 billion lost to fraud in the last year alone....

Of the 24 projects, nine were discovered through the Foundation’s News Challenge: Health, and the group of winners also includes projects working on new tools for collecting and disseminating news and civic data. What the winning projects have in common is the certainty that they will be faced with a testable moment. According to the Foundation: In addition to the funding, the winners will take part in an intensive two-day workshop on design thinking, presented by LUMA Institute....

A number of Israeli startups experiencing growth belong to the ad tech world and are enabling the digital advertising revolution. It feels like it was just yesterday, when advertising was all about conceiving a message and spreading it like wildfire – in the hopes of reaching as many customers as possible. Back to the future, advertising is all about technology. Ads are now infused with algorithms that help to achieve instant purchases and are target based, live and increasingly personalized for their audiences....

Most startups adopt strategies that are doomed from the start. If you want to acquire trust, build customer relationships, and generate sales there are some strategies that will get you nowhere fast. And some startups don’t even have a strategy. 32 percent of companies don’t even have a content strategy. These are the three startup marketing strategies that should never form part of an optimized digital marketing strategy. Spray and Pray The spray and pray strategy embraces the idea that more is always better....

How important is localization? According to this study conducted by Common Sense: 56.2 percent of consumers prioritize being able to find information in their own language over price72.1 percent of consumers spend most or all of their time reading content in their native language72.4 percent of people studied would prefer to purchase products when the information is in their language Not only that, social media posts using geo-targeting were six times more successful overall....

1. Write down what you learned from each failure When a client turns us down, the real damage comes from ignoring the situation. We try to brush it off, but that only makes us think about it more. The more we replay the bad part of the sale, the more we start feeling the depressed emotion we had when they said no. This creates a lasting effect that can damage how we go into our remaining sales the rest of the day or even longer....

Below, we discuss the typical questions you will hear from investors and discuss how you might go about answering them: Investors are looking for a simple and clear answer of who you are selling to. They’re also looking to understand how clearly you know the pain point, and how big of a problem it is for the customers. This question also opens up a conversation about founder-market-fit, as well as helps investors think about the size of the opportunity....

Thanks to an infographic from Funders and Founders, you’ll be able to keep track of all those smaller things you need in order to be successful. Their infographic details 34 specific metrics that startup founders can use to inform on business decisions, potential partnerships, and marketing strategies in the future. While most entrepreneurs agree that rate of revenue plays a huge role in evaluating your company, this list goes a little deeper to get a full picture of what you’re doing right and, more importantly, what you’re doing wrong....

Office Design. When you walk into Mindvalley’s office, you’re greeted with a Wonder Woman mannequin rather than a receptionist. The rest of the open-concept space features an Awesomeness Room filled with bean bags, a meditation room, conference rooms, and a closed office that anyone can use when the chatter and laughing gets too loud. In other words, something for everyone. Learning. Following their Awesomeness theme, Mindvalley holds a weekly wrap-up meeting called the Awesomeness Report, which Googlers often attend....

While 5G is still in the early, even conceptual stage, organizations should keep a close eye and consider how they’re going to incorporate it within both their IT initiatives and their competitive business strategy moving forwards. Improved Data Speeds As you would expect, 5G will bring mind-boggling increases in data speeds. While 4G mobile technology is measured in megabits per second, 5G will be measured in gigabits per second. For the layman, that’s really fast....

Your buyers — present and would-be — lean on analysts, such as those at Gartner Inc. and Forrester Research, for information and guidance, especially in the process of buying decisions. These analysts are responsible for covering every facet of the industries they serve. They spot trends, cover vendors, and predict the future. Everyone, from media outlets to Fortune 500 companies, regularly calls upon analysts for their independent, unbiased expertise. If you aren’t building relationships with the right analysts, you’re at best leaving a crucial influencer under-informed and at worst depriving your firm of new opportunities....

Yet since the turn of the century, there has been a massive increase in the types of companies in operation, and in turn, the types of companies that people want to work for. Gone are the days where they had to merely find a job, any job, and do the job. You can hope to pick and choose the ideal business that you want to work for. Somewhere that appreciates you more than being merely a number....