Content Marketing How To Sell Your Boring Service

Let’s face it; some products have interest appeal to the relevant audience—fashion, media news, recaps of last night’s awesome TV lineup—where others are not inherently the stuff of which a content creator’s dreams are made. If you’re a company that manufactures screws, for example, or provides a tax services to businesses, it can feel like no one wants to hear what you have to say. If you find content creation boring, odds are very good that you’re doing it wrong....

November 9, 2022 · 4 min · 767 words · Erik Wiggins

Customer Service Can Make Or Break Your Company

As e-commerce websites remain the obvious choice for purchasing almost anything, customer service has become more important than ever. Studies have shown that 66 percent of customers will spend more money with companies that provide quality customer service. In addition, 60 percent of customers have abandoned transactions because of a bad experience. In a world of online shopping uncertainty, customers need to be reassured and assisted by representatives that are present, helpful, and human....

November 9, 2022 · 2 min · 244 words · Alice Barrera

Dc Based Ground Transportation Aggregator Ridescout Expands To Chicago Plans For Nyc

RideScout provides a free mobile app that aggregates real-time data on all available forms of ground transportation – public, private, and social – and gives users the ability to sort through their options by travel time or cost. Since launching in DC, the company has expanded its service to Austin, Boston, and San Francisco. According to cofounder and CEO Joseph Kopser, the expansion to Chicago follows the company’s strategy of finding cities that have seen a recent growth and acceptance of social transportation, such as ride- and bike-sharing programs....

November 9, 2022 · 2 min · 426 words · Steven Williams

Demo Day Durham S Triangle Startup Factory Graduates 6 Startups

The 12-week program focused intensely on product and the lean startup methodology. To start, teams were matched with mentors, who spent a few hours per week coaching them. And many of those mentors are successful entrepreneurs from the community. “In the last 2 and a half years, the whole entrepreneur scene has just kicked into mega-gear,” says Heivly, who cofounded MapQuest. He also helped run a combined accelerator program with LaunchBox Digital in Washington, DC, back in 2010....

November 9, 2022 · 2 min · 273 words · Matthew Pribbenow

Dissecting The Reasons Behind Startup Failure

But, every coin has a flip side. For every successful entrepreneur out there, there are 9 who failed miserably. Statistics show, 9 out of 10 startups are doomed to fail within the first two years of business. The figure is the same not just for technological startups but for small enterprises, as well. Although, there are a plethora of reasons that contribute toward startup failure, there are a few core reasons that are common across all failed startups- no matter the niche....

November 9, 2022 · 3 min · 578 words · Cynthia Flower

Dynamically Loading Code Securely With Android

Some of the core security features that can help you build secure apps include The Android Application Sandbox that isolates all of your app data and code execution.An application framework that has robust implementations of common security functionality, including cryptography, permissions, as well as secure IPC. Technologies including ASLR; NX; ProPolice; safe_iop; OpenBSD dlmalloc; OpenBSD calloc; and Linux mmap_min_addr that can be used to mitigate risks that are associated with common errors in memory management....

November 9, 2022 · 4 min · 826 words · Dana Jodoin

E Learning For Millennials Goes Mobile With Nhgo Live

NH Learning Solutions is a subsidiary of New Horizons Computer Learning Centers. COO Tynan Fischer said NHGO Live addresses the immediate and long-term e-learning goals of Millennials. The subscription-based format allows users to buy yearly access to a vast video library of current technology training. Additionally, the $495 yearly fee gives access to the large daily class schedule held daily. http://https://www.youtube.com/watch?v=Bb4gbiIdNDQ New Horizons is an old company by technology standards....

November 9, 2022 · 2 min · 424 words · Carl Henderson

Easy Webcontent Design A Website No Expertise Necessary

The Maryland startup built a suite of tools to help you design a website, then spice it up with things like animations, infographics, presentations, and music. “We keep our interface the most basic, so that users 45 years old and over are capable of using it with ease,” says founder and president Payman Taei. Below, Taei explains their vision for making website design accessible to almost anyone. Tech Cocktail: What problem does Easy WebContent try to solve?...

November 9, 2022 · 2 min · 322 words · Lee Mercuri

Edifier R2000Db Bookshelf Speakers Can Easily Crank To 11 Review

We got our hands on the latest R2000DB bookshelf speakers to see if they would fit well in our test bachelor pad, put them through several audio tests, blasted some terrible EDM, and watched a few dozen YouTube videos and movies through a computer to see how they pan out. Features and Specs What makes a set of bookshelf speakers great? High-quality sound of course, and that means tackling the highs, mids, and lows....

November 9, 2022 · 4 min · 815 words · Lillian Samet

Elon Musk On Tesla S Autopilot 8 0 Superhuman

Here’s how the update should impact the Tesla’s abilities. Expect Better Radar, Learning, Object Detection “We’re making much more effective use of radar,” Musk explained on a press call about the updates, TechCrunch reports. “We weren’t confident that we could resolve false positives where the radar would think that it should brake, but it shouldn’t.” From the official announcement on Tesla’s blog: Fleet learning will help individual cars understand which instances that seem to be collisions are in actuality an upcoming overpass or hefty highway sign, the announcement added....

November 9, 2022 · 1 min · 169 words · Nicholas Hinkle

Email Marketing For Branding

To add to that, a marketing email, always comes in at an unasked for time. For instance, you might get an email about an exclusive offer for a spa. Chances are very little that you are looking for a spa deal at that very point in time. It’s low priority. And for that reason, the offer goes unused. The reason email marketing does not work is that it is geared toward direct marketing....

November 9, 2022 · 3 min · 511 words · Connie Pack

Etsy S Mobile App Rolls Out An Image Search Feature

Image search lets users upload a picture of a product they’re searching for, then delivers all the similar products Etsy has to offer. It’s an efficient way to get the exact look or style a customer is after without the danger of a vague text search that results in endless not-quite perfect search results. The feature is out on the iOS app now, giving users a camera icon to tap in order to take or upload an image....

November 9, 2022 · 2 min · 392 words · Bert Scroggins

Evelo S Electronic Bikes Viable Electronic Transportation

To that end, many drivers do not want to take the leap into the realm of electric transportation because there are too many variables associated with the equation. What if the car does not fit your lifestyle? What happens if you cannot keep it charged properly at home? What are the associated maintenance costs? Boris Mordkovich, CEO of Evelo, decided that the best way to generate popularity for the market was not to develop another car, but rather to develop an electric bicycle....

November 9, 2022 · 2 min · 361 words · Mike Taylor

Every New York City Venture Firm Listed

U.S.-based venture funds — which together raised over $30 billion in 2017 for the fourth year in a row — aren’t too shabby, and New York City is a vanguard of the east coast VC system. Here’s the rundown on every well-funded venture firm operating out of the Big Apple. RRE Ventures This venture capital firm invests primarily in Seed, Series A, and Series B rounds, offering these early- and mid-stage businesses the strategic and operational aid they need as well as the financial kind....

November 9, 2022 · 8 min · 1636 words · Carmen Payne

Expa Finds First Eir In Addthis Founder Hooman Radfar

Hooman Radfar, the Founder and Chairman of AddThis, will be joining the ranks at Expa following his recent move to the Bay Area from the East Coast. Radfar jumped at the opportunity to work alongside the entrepreneurial powerhouse duo of Camp and Selvadurai. To date, he’s the first EIR Expa has ever had, and the excitement for the future is palpable, especially considering Camp’s $50 million investment into Expa. Coming from the East Coast was a definite change for Radfar, but the Bay Area has so much energy and excitement around the tech culture that he’s adapted nicely....

November 9, 2022 · 1 min · 126 words · Asa Benson

Facebook Discontinues Podcasts Will Start Removing Them On June 3

In addition, Facebook will end its short-form audio feauture, Soundbites, and shut down its audio hub, both in the “coming weeks.” The company launched multiple audio projects back in April 2021, but they don’t appear to have seen the results they wanted, even while podcasts thrive on other platforms. It’s another example of the wax and wane of social platforms’ interest in strategies to boost engagement. Facebook Podcasts Didn’t Take Off As part of the change, Live Audio Rooms will be integrated into Facebook Live, allowing users to go live with just audio in addition to the typical video/audio combination....

November 9, 2022 · 2 min · 394 words · Elizabeth Brush

Fear And Loathing At Ces 2013

For me, the CES highlight actually came one day before CES technically started: the AT&T Developer Summit. The AT&T Developer Summit, which ran from January 5-7, was superior to CES in every way. It appeared to be smaller and more exclusive towards exhibitors, so I actually got to meet people from the companies I wanted to know, plus get way better swag. They went for quality over quantity. Finally, CES was as mentioned above, at the Las Vegas Convention Center, which looks like this:...

November 9, 2022 · 5 min · 882 words · William Clester

Foundry Cup Unveils Finalists Solving Portable Power Issues

During Foundry Cup’s inaugural event last year, they focused on identifying solutions regarding PTSD. With 14 competing teams, they received training and support from McKinsey & Company, Veteran Affairs, and DoD. The winning team went home with $10,000, and has since seven new employees. This year is no different from last, as the finalists will gain direct access to government thought leaders, in-depth training, access to special networking events, and finalize everything with a demo day....

November 9, 2022 · 1 min · 211 words · Sean Merklein

Get Ready To Pitch Your Startup On New Facebook Watch Show

Entrepreneurs: ready your pitches. Facebook’s renewed interest in video has led it to create an entirely new channel on it’s mammoth social platform, it needs new shows, and a Shark Tank-style business show is the newest. Hootsuite CEO Ryan Holmes will host the new Shark Tank-style entrepreneurial-focused Facebook Watch show, which is titled ‘LOI: Live Pitch’ in reference to Ryan’s mentorship non-profit, League of Innovators. How You Can Get in On It The casting premiere kicks off September 5th....

November 9, 2022 · 2 min · 232 words · James Smith

Google Chrome Is The Least Secure Browser Report Shows

While details of these vulnerabilities have not been disclosed, Atlas VPN revealed that Chrome was found with 2.5 times more vulnerabilities than Mozilla Firefox, the second least secure browser. Here’s what we know about Google Chrome’s security issues, as well as some advice on how to surf the internet safely. Google Chrome is the Least Secure Browser Over the past year, VPN provider AtlasVPN has been hard at work collecting data on the top web browsers....

November 9, 2022 · 2 min · 312 words · Shirley Benn